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About Us
Our company is founded on the notion that we do best when we consider our own self-interests and the interests of the larger group. We believe we can do well by doing good and we want to ensure that our children and their children have a safe, clean and peaceful world in which to live. What we want for ourselves, we want for everyone. And, lest we sound too serious, we want to have a pile of fun along the way. We're doing our part and invite you to join us on this exciting adventure.
Our Core Values We started shopOrganic because we are passionate about organics. We believe organic food and natural products are better for our bodies, better for our communities and better for the planet. We also understand that everyone comes to organics differently. Our mission is to enable people to discover, explore and embrace an organic lifestyle in whatever way resonates with them. We know people choose organics for a variety of reasons and we're here to support you in that journey by:
Our Team The team comes from a variety of complementary backgrounds. Our skills, experience and interests cover a wide range - but we're all committed to natural and organic products. We have expertise in the organic and natural foods business, as well as in start ups, e-commerce, technology, marketing, budgeting and financial planning, inventory and warehouse management, purchasing, customer service, search engine optimization, and, well, you get the picture. We love what we do and we've all been doing it for quite some time. This latest adventure is the best of all worlds for us - the blending of our experience and passion - and we're thrilled to be able to do what we love and share that with you.
About Lisa
![]() In the past when people asked me where I was from I used to say “nowhere”. Now I say a little bit of “everywhere”. My dad was in the military and my mother is Swiss, so I grew up around the world. And because my parents never wanted to live on military bases, we were able to enjoy different cultures, nationally and internationally. Some of my most treasured times are of my adolescent years in Tripoli, Libya and my teenage years in Izmir, Turkey. Those experiences are the foundation of how I see the world, knowing that different cultures have different ways of living life but that we fundamentally all want the same thing - a happy, healthy life for ourselves and our loved ones. Simple stuff, really. I've worked in the natural/organic food business for over twenty years, so it's fair to say I grew up in this business. I love working in this business because I believe so strongly in what I'm doing. Every time we bring in a new product line, every time we pack an order, every time we ship an order, I know we're helping people live healthier, cleaner, greener lives. Every time we get an order, I know that someone else is making a difference as well. Over the years, I've learned a lot from the people I've worked with in the natural and organic food industry. I'm really excited to have this opportunity to start up shopOrganic and build this business from the ground up and hopefully make the world just a bit better in the process. My Perspective There is no such thing as a state of perfection, only perfect moments. It is up to me to recognize those moments…enjoy them and continue on. Favorite Quote
Current faves on my iPod
Thanks for stopping by shopOrganic. We're proud of what we've accomplished so far and we welcome your comments. Healthy regards, Lisa ![]() About Susan ![]() I was born and raised in New York, just outside of Manhattan. I loved the proximity to New York City - the museums, theatre, food and diverse cultures - for me, it was the best of both worlds. I've lived in Massachusetts, Vermont, California, New Mexico and Arizona. I settled in Tucson, AZ and found home. I love the desert, I especially love the heat. I don't know why, but I'm happiest in June when it's insanely hot (100+ degrees), dry and sunny day in and day out. My background is in business and technology. I've worked for several large technology firms in the past and in recent years have consulted with companies on implementing technology solutions, especially in companies involved with health, wellness and natural foods. Starting this business was a perfect fit with my background, experience and interests and so far, it's been a fascinating and rewarding experience. My Perspective What I want for myself, I want for everyone. Life's more fun that way. Favorite Quotes
Current faves on my iPod
Thanks for stopping by shopOrganic. I hope you'll come back often and as always, contact me if you have any questions, comments or suggestions. Warm regards, Susan ![]() About Cara ![]() I grew up in New Jersey, halfway between the city that never sleeps and the city of brotherly love. Blessed to have a mom who loved to cook we always ate real food, not 'edible foodlike substances' as Michael Pollan describes much of what's in supermarkets these days. I think I was about 10 years old the first time I saw a Twinkie up close. I may have felt a bit deprived at the time but looking back, I'm so thankful for the foundation she gave me. After college, I worked in Marketing and Advertising - during that time I was more formally introduced to the world of natural foods when I met a holistic nutritionist. She taught me so much in a short period of time and I was quickly purging my cupboards of hydrogenated oils, refined sugars, and refined flours. I started shopping at my small, local health food stores and becoming familiar with a whole world of new products. From New Jersey, I moved to Atlanta, where I briefly entertained the notion of becoming a vegan personal chef (it never really got off the ground but I had a lot of fun testing recipes and I can make some incredible vegan homestyle foods). A year after moving to Atlanta, my partner was offered a job relocation to Kentucky. I agreed to the move on one condition; that I could drop out of 'Corporate America' and go work at a health food store. So we went, and thus began my career in natural foods. I moved to Tucson on a gut feeling and I've been here for about 6 years, working for a natural foods distributor, and now for shopOrganic. I've always loved sharing my knowledge and excitement about new products with the customers of the small health food stores where I've worked. Being a key decision maker in product selection, that interest in what's new and exciting in the natural foods industry is still with me and its one of the things I like best about doing what I do at shopOrganic.
My Perspective
Currently listening to...
All the best, Cara ![]() About Our Name ![]() We do business as shopOrganic.com, but the formal name of our adventure is Border & Black Ventures. We chose this name for the best of reasons - two of them really - our dogs. One's a Border Collie named Jackie Brown. The other is a regular ole lovable black dog named Rosie. Together, they are Border & Black and they embody the qualities we admire - smart, agile, affable, lovable and always in a good mood. We bring them to the office once or twice a week where they bark at falling palm fronds or scampering lizards. Mostly they sleep in the conference room and await samples of organic dog treats.
We encourage you to sign up for our email list. Subscribers will receive occasional coupons for discounts as well as helpful news, interesting information and other content that will amuse, inspire and educate you about the world in which we live. We're located in the amazingly beautiful Sonoran desert in Tucson, Arizona. More specifically, we're located in a wonderful business park, nestled between a solar company and a global warming research company at 3450 S. Broadmont Drive, Suite 114, Tucson, Arizona 85713. (We're not a retail location but you can order online and pick up locally if you'd like. Please read our Customer Service information for more on that). Need to get a hold of us? We're an email or call away. If you want to reach us by phone, give us a jingle during standard business hours at 520.792.0804. Press 1 for customer service and we'll be happy to talk with you and answer any questions you may have. Sincerely, Lisa, Susan & the shopOrganic Team "If corporations were to analyze their prospects for social responsibility using the same framework that guide their core business choices, they would discover the corporate social responsibility (CSR) can be much more than a cost, a constraint, or a charitable deed - it can be a source of opportunity, innovation, and competitive advantage."Want to see pictures of our office and warehouse? Click here. |
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